I recently watched a presentation by Joanna Blakely on social media and its effects on gender. I found her lecture to be very interesting. She points out that traditional advertising and marketing campaigns do not work in social media. This is because social media does not lend itself to grouping individuals whether by class, gender, or race. A few of the major points I found interesting were women’s use of social media was considerably higher than that of men. Ms. Blakely cites that most marketing is directed towards men and this will have to change in the future. Even though this is not directly related to education I do believe this has some profound ramifications for education. His social media point to be taken over by females? Are men going to be left out in the new social media future? This may affect how educators address both female and male participation in social media in schools.